Social Media
Embedding Twitter videos: the code, the display options and the fixes
Twitter video showing as plain text? To embed Twitter video posts, pick Embed post on x.com, copy X's code and paste it in HTML view.
With 20+ years of expertise across marketing, content, and growth strategy, I know what drives search performance. I focus on building high-visibility content strategies that consistently win in competitive search environments.
Social Media
Twitter video showing as plain text? To embed Twitter video posts, pick Embed post on x.com, copy X's code and paste it in HTML view.
Social Media
Download a Twitter video from X's three-dot menu with Premium, or use your X archive, a DM long press or a web downloader without it.
Social Media
Your best time to post on Twitter is when your followers are most active. Test three or four slots, compare views, keep the winners.
Social Media
Social selling isn't gated behind a sales title. The reps who use it outsell peers by a wide margin, but the same trust building mechanics work for founders, consultants, and freelancers too.
Performance Marketing
Giveaways trade a prize for the exact actions algorithms reward, which technically makes them a form of engagement farming. Here's when that's a legitimate growth tactic, when it backfires, and how to run one fairly.
Social Media
There's no single right video length, only what keeps your specific audience watching to the end. Here's what the data on attention spans and completion rates actually says, platform by platform, and how to decide your own length.
AIO
Canceling ChatGPT Plus has to be done through a browser, not the mobile app. Here is the exact path through Settings to cancel your subscription and what happens to your access afterward.
A product designer trying to recreate ChatGPT's look for an internal tool once spent an afternoon convinced their CSS was broken. The layout matched. The spacing matched. Something still felt off. The answer was the font, not the code. ChatGPT's interface runs on Söhne, a geometric
Content Marketing
Clients pick a barber the way they pick a restaurant, by scrolling first. Here is why social media has become essential for barbershops, and how to turn posts into actual booked chairs.
Content Marketing
Thirty Twitter List ideas worth building, from competitor tracking to VIP followers, plus how to create, filter, and maintain them in bulk instead of one profile at a time.
SEO
Use Google Search Console data to find striking distance keywords, fix CTR gaps, spot content decay early, and diagnose ranking drops before they cost traffic.
SEO
Voice search advice for a single page doesn't work across thousands of enterprise pages. Here's the framework, templated question content, shared schema, and governance, that lets distributed teams optimize for voice without a bottleneck.